An Ugly Truth is a book about Facebook's wrongdoing, written by award-winning journalists.

*The problem of Facebook is Zuckerberg. And the question posed by this splendid book is: what are we going to do about him?*

The first step is, don't be a zucker — don't be a used of Facebook. Your doing this will not eradicate Facebook, but it will exert one person's worth of influence against its power, and it won't take much work.

If you are in an organization that insists on having a "Facebook presence", you could exert a little more anti-Facebook influence by suggesting that the organization use that only as a way for people to find it and make initial contact.